Social Responsibility

Pillar 4

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Fostering Young Talent

Through our membership of MDS, the UK’s foremost provider of management training for the food industry, welcomed nine trainees for 12-month placements. These complement six new manufacturing and engineering apprentices hired in 2024. We have also added HR and IT apprenticeships to our programme.

 

Promoting Equality

Both the median and mean gender pay gap across the organisation have been decreasing at the Weetabix Food Company since 2021. Our gender pay gap data for 2023 is just 0.5%, while our median pay gap was 2.3% against the national average of 7.7%. We will continue to focus on extending this lead. This was in stark contrast to the UK national gender pay gap average of 14.9%.

 

Harnessing the Power of Diversity and Inclusion

We have continued to focus on delivering against our vision of fostering an environment of “inclusion without exception”, led by our voluntary group of diversity champions who meet monthly. 

Our purpose is to create a culture of belonging at Weetabix where everybody can be themselves. Our sixth annual survey of business inclusivity saw 74% of our colleagues agreeing that Weetabix is an inclusive place to work, representing a 5% increase year-on-year, and reflecting the success of our leadership training programme to champion inclusion without exception.

Support for communities

Support for communities

In the face of cost-of-living pressures, we continue to support those who face hardship through our work with charities such as Magic Breakfast and FareShare. In the last 12 months, our partnership with Magic Breakfast saw us provide 1.3 million nutritious bowls of cereal to children in need. In our 10 years of working alongside FareShare, we have donated 807 tonnes of food to communities – equivalent to 23 million bowls of healthy, nutritious breakfast.

In 2020 we began donating Weetabix and now donate three additional brands of cereal, all of which meet School Food Standards in England and their Scottish equivalent, The Nutritional Requirements for Food and Drink in Schools. Thanks to support from Weetabix and other food suppliers, Magic Breakfast was able to provide fuel for learning to nearly 200,000 children in disadvantaged communities over the past year, helping them start their day without the distraction of an empty stomach.

What
we’ve done

  • Welcomed 8 new apprentices across HR, IT, Manufacturing & Engineering.

  • 74% of our colleagues agree that Weetabix is an inclusive place to work.

  • Through our work with FareShare and Magic Breakfast we have donated 807 tonnes of food to communities – equivalent to 23 million bowls of healthy, nutritious breakfast.

*Farm office situated within 50 miles of Weetabix Mills

What
we’re doing

  • Continue the reductions in our median and mean pay gap across the Weetabix Food Company that has been taking place since 2021.

  • Increase the proportion of our employees agreeing that Weetabix is an inclusive place to work in our annual inclusion maturity survey.

  • Continue to upskill our Line Managers through a programme of inclusive leadership.