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Our Business

Not to blow our own trumpet, but we’ve been an icon of British breakfast tables since 1932. Based in Northamptonshire, we’re a local employer that is proud to contribute to both the national and the local economy and support community projects such as Magic Breakfast and Fareshare.

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BEHIND THE NATION’S FAVOURITE BREAKFAST COMPANY

Want to get to know us a little better?Start exploring the business behind the brands.

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DOING THINGS THE WEETABIX WAY

Take a look at the principles and priorities that make us who we are.

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PROUD TO NOURISH THE NATION

Take a walk down memory lane with all the landmark moments from our long and illustrious history.

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OUR WEETABIX LEADERSHIP TEAM

Dedicated, innovative, passionate about our products and ambitious for our future – meet the leadership team that’s creating an environment for our teams to be empowered, driving us to change for better.

LOOKING FOR OUR INTERNATIONAL SITES?

Take a look at Weetabix worldwide – our international home on the web.