Press

Welcome to the best for all the lastest news and press releases from around the world of Weetabix

For media enquiries please contact our press office at weetabix@goodrelations.co.uk or get in touch through our quick and easy enquiry form.

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ON THE ROAD AGAIN: WEETABIX BOOSTS DISTRIBUTION WITH FIELD SALES PUSH

The UK’s No. 1 breakfast drink[1], Weetabix On The Go, has continued its commitment to the convenience channel and has seen brilliant results from its recent field sales activity. The field sales team* secured 1,172…

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Weetabix to score this summer with new on-pack offer

Weetabix’s partnership with The Football Associations of the home nations and Republic of Ireland* is returning this summer with a major new on-pack promotion just in time for football season. Running from 31st May to…

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WEETABIX UNVEILS NEW ANIMATED TV ADVERT THAT WILL BLOW AUDIENCES AWAY

Weetabix, the UK’s number one breakfast cereal[1], bursts back onto our screens with a fun and energetic ad that reminds viewers that when your day starts with Weetabix, anything is possible!  Debuting on 16th May…

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Weetos taps into mega choc orange trend with limited-edition

Weetos, the family brand from the Weetabix Food Company portfolio, has launched a new limited-edition flavour in its range: Weetos Orange Chocolatey Hoops. Top of the ranking in product concept testing[1], the new flavour is…

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GET YOUR DAILY CAFFEINE FIX WITH WEETABIX ON THE GO’S CAFFÉ LATTE BREAKFAST DRINK

The UK’s number one breakfast drink[1], Weetabix On The Go, is bringing back its limited-edition Caffé Latte flavour this summer due to strong sales and the increasing demand for coffee flavoured drinks. Following the first…

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MAKE MORNINGS A LITTLE SWEETER WITH WEETABIX x LYLE’S GOLDEN SYRUP

Weetabix, the UK’s number one bestselling cereal[1] is teaming up with another iconic brand, Lyle’s Golden Syrup, to launch a new, HFSS-compliant cereal.   Available from 24th May, the delicious partnership between two of Britain’s…

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