Press Archive

99% of Weetabix Food Company packaging to be recyclable by summer 2022 in industry-leading milestone

Improvements to packaging will further reduce cereal maker’s carbon footprint Announcement comes as company releases its 2021 Sustainability Report, detailing the latest progress on sustainability commitments across low-impact packaging, sustainable ingredients, efficient operations and health and wellbeing Burton Latimer, Northamptonshire – Weetabix…

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ALPEN LAUNCHES NEW WHOLESOME, TASTY TREAT BARS

Oat-based cereal bar launched in three on-trend flavours Alpen, the UK’s number one muesli[1], is supporting the returning-to-growth cereal bar category with the launch of Alpen Oat Blends, a brand-new offering that delivers on taste without compromising health. Available in three delicious…

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