Nation’s favourite breakfast is once again 100% British grown following difficult weather conditions Burton Latimer, Northamptonshire – Weetabix is today celebrating that once again it is able to meet its commitment to sourcing every grain of its Weetabix wheat from within 50…
The Weetabix Food Company has launched an exclusive promotion in the foodservice channel for caterers to ‘Win one of 50 Weetabix Branded Football Training Kits’ for their schools and sports clubs. The offer is part of Weetabix’s long-term partnership with the…
The Weetabix Food Company has launched a dedicated website for its foodservice business – https://weetabixfoodservice.co.uk/. Live now, the site will support category and channel growth by offering its users ‘The Weetabix Advantage’, including the latest brand news, product information and sector range…
The back-to-school period is the second biggest sales period for cereals and Weetabix is continuing to support the wider category with fresh investment. Weetabix, the UK’s number one breakfast cereal[1], returns to TV screens this autumn with a £2million+ creative campaign designed…